Description
Role: Marketing Attribution Specialist
Location: Fully Remote
Start Date: Within 2 weeks
Rate: Market Rates
Contract Length: 6 Months initially (View to extend long term into 2026)
The role is Outside IR35.
Description:
I'm looking for an experienced Marketing Attribution Specialist with strong consulting and multi-touch implementation experience. Someone with excellent communication skills and the ability to lead complex stakeholder meetings.
Requirements:
- Understand how to better attribute a sale to multiple touch points
- Need someone in marketing, that's client facing and work with that team and the existing technical team
- Domo - BI Tool
- Strong MMM
- Know regulations around gaming
Key Skills:
- Advanced Attribution Modelling
- Multi Touch model design and implementation: robust and scalable attribution model aligned to best practices
- Technology selection and integration: Guiding the selection and implementation of appropriate tools for marketing attribution.
- Performance measurement and reporting: Defining KPIs and establishing reporting frameworks to track progress and demonstrate ROI.