CA
COX AUTOMOTIVE RETAIL SOLUTIONS LIMITED
Digital Marketing Lead
Description
Join Cox Automotive Shape the Future of the Automotive Industry!
About Us:
At Cox Automotive, we're not just a company; we're the world's largest automotive services organisation with a vision to revolutionise how the world buys, sells, owns, and uses vehicles. Imagine a complete set of industry-leading solutions, all under one roof. From collaborating with manufacturers to working with fleet owners and retailers, your journey here promises exposure to the entire automotive ecosystem. Our products are the building blocks of innovation, supporting our customers' core needs across vehicle solutions, retail software, remarketing, and funding solutions. A role at Cox Automotive isn't just a career; it's an opportunity to be part of something bigger crafting the future of the automotive industry!
Why Join Our Enterprise Marketing Team?
Welcome to the heart of innovation and creativity! Enterprise Marketing is a vibrant shared services function at the core of Cox Automotive Europe. We're a dynamic team shaping the future of corporate storytelling and marketing strategies across all solution areas and product brands.
What Sets Us Apart:
- Unleash Your Creativity: In our world, marketing isn't just a job; it's a canvas for fearless ideation. We inspire idea leadership, encourage out-of-the-box thinking, and foster a culture where creativity knows no bounds.
- Curate Captivating Experiences: We're not just telling stories; we're creating experiences that captivate and stand at the forefront of industry conversations.
- Continuous Improvement: We're all about progress where each day is a chance to refine, upgrade, and push boundaries.
- Customer-Centric Innovation: At the heart of our strategy is a commitment to being truly customer-led. We leverage and expand our customer insights effectively ensuring our marketing efforts resonate and make real impact.
- Spark Success Through Collaboration: Our connected marketing team thrives on partnerships with key stakeholders.
Our People:
We're not just a team; we're a family of brand advocates both inside and outside the company. Our culture isn't just about doing things; it's about doing things brilliantly and making our mark.
The Role:
Digital Marketing Lead
We're looking for a seasoned digital marketer with a proven track record of implementing successful digital marketing strategies. As part of Enterprise Marketing + Communications for Cox Automotive Europe this role will be based in the UK.
Your Mission:
- Own performance across digital channels leveraging data insights to optimise campaigns enhance brand visibility drive customer acquisition retention.
- Collaborate with cross-functional teams ensuring alignment across European business units while maintaining cohesive digital strategy.
- Develop implement optimise corporate digital marketing strategy ensuring alignment overarching business objectives driving brand consistency maximising engagement.
- Oversee end-to-end campaign planning execution optimisation across channels such as SEO PPC email display.
- Deliver regular reports insights stakeholders highlighting performance trends opportunities improvement.
- Leverage analytics tools make data-driven decisions continuously optimise campaigns.
- Manage budgets effectively ensuring maximum ROI from digital investments.
- Ensure compliance risk effectively managed across all digital marketing activities including data privacy GDPR adherence platform security.
- Stay updated on digital marketing trends tools technologies identify opportunities innovation growth.
- Serve as central point expertise providing guidance support teams matrix structure.
What You Bring:
Extensive experience broad range digital marketing channels proven track record lead generation brand building best practices in digital marketing tools.
Proven experience leading strategies campaigns preferably matrix organization.
A degree (or equivalent) in digital marketing or business studies IDM or CIM certification ideal.
Proficiency with technology tools platforms (ideally Salesforce).
Strong expertise SEO PPC social media email web analytics tools.
Exceptional stakeholder management skills ability influence align teams different regions functions.
Experience managing budgets optimising ROI in digital marketing efforts.
Analytical mindset track record using data inform decision-making strategy.
Excellent communication leadership skills ability inspire mentor teams.
Apply now let's create something extraordinary together!
STRICTLY NO AGENCIES PLEASE
We work with carefully selected set recruitment agencies we're not looking add PSL.We do not accept unsolicited agency CV's sent recruitment team directly hiring manager.We will not be responsible any fees related unsolicited CV's.#INDOR
Cox Automotive is world's largest automotive service organisation.We provide dependable solutions improve performance profitability throughout vehicle lifecycle manufacturers fleets retailers.Our businesses organised around customers core needs vehiclesolutions mobility remarketing funding retail.