Description
Customer Focus:
- Strong understanding of digital customer psychology and behavior in an online/eCommerce environment.
- Proficient in developing user experience (UX) and user interface (UI) for online promotions and campaigns.
- Ability to think from the customer's perspective, ensuring a seamless and engaging shopping experience.
eCommerce & Technical Expertise:
- Skilled in developing and implementing effective promotional strategies aligned with business goals.
- Proficiency with digital marketing tools and platforms, ideally including Hybris.
- Expert knowledge in CRM, email marketing, digital communications, and analytics tools.
Analytical Skills:
- Strong ability to analyze data to measure campaign success and drive data-informed decisions.
- Experienced in managing qualitative and quantitative data sources for actionable insights.
- Knowledgeable in pricing models, discounts, short-term vs. long-term success criteria, ROI assessment, and true incremental value calculation.
Project Management:
- Excellent organizational skills to manage multiple complex campaigns and projects simultaneously.
- Hands-on experience with workflow and prioritization tools such as Jira or similar platforms.
- Understanding of Agile principles and their application in project execution.
Key Attributes:
- Communication Skills: Excellent verbal and written communication skills; adept at engaging with various departments and stakeholders at all levels.
- Exceptional Organization: Proven ability to manage complex campaigns and projects while adhering to time and budget constraints.
- Creativity: Innovative thinker capable of designing engaging and effective promotional campaigns; strong problem-solving abilities.
- Attention to Detail: Ensures accuracy and consistency in promotional materials and pricing.
Additional Desirable Skills:
- Budget Management: Experience in managing budgets optimizing spend to maximize ROI.
- Agency Management: Skilled in working with external agencies defining scope prioritizing work requests negotiating terms ensuring high-quality deliverables.
If you have a passion for digital marketing are ready to take on a challenging role working for a fun dynamic exciting organisation we would love to hear from you.