Description
We’re looking for a talented and experienced content writer to create multi-format content for our global audience of small businesses and accountants.
Reporting to the content craft lead, you’ll take responsibility for ideating and writing content that supports our global integrated campaigns, aligned to our strategic objectives. As part of the global content team, you’ll also collaborate with our country content managers to create always-on content on our key topics for the same audience. Across both responsibilities, you’ll be working to grow Sage’s reputation as a trusted partner and thought leader to small business owners and accountants worldwide.
You need to be fully devoted to the reader, placing a strong priority on ensuring content is relevant, clear, and compelling. Sometimes, this means challenging the briefs you’re assigned and negotiating with stakeholders to ensure our work always provides high value to our audience. You’ll also need to immerse yourself in the worlds of small business and accountancy to gain a deep understanding of challenges and experiences.
Above all, you’ll need to be dedicated to your craft, and have a natural talent to write prose that feels organic, substantial, and genuinely engaging.
Location: Hybrid, 3 days per week out of our Newcastle office.
Summary of your day-to-day:
We are looking for a talented and creative content professional to join our team. In this role, you will be responsible for interrogating, negotiating, and executing content briefs to develop a wide range of campaign assets including blog articles, industry reports, video scripts, and emails. You will craft compelling content narratives that align with campaign objectives; deliver value; enhance the reader experience.
Your responsibilities will include:
- Writing and updating Sage Advice blog content for English-speaking regions.
- Optimising & localising blog articles for improved search performance based on SEO recommendations.
- Conducting thorough research on relevant trends & insights.
- Championing tone of voice & collaborating closely with copy editor.
- Driving engagement across channels by working alongside teams such as social media & customer stories.
- Managing workflows on platforms like Workfront & Skyword.
- Liaising with stakeholders on requirements & deadlines.
- Prioritising tasks for ad-hoc requests.
- Confidently presenting ideas/projects across teams/stakeholders.
Who we’re looking for:
You should have a strong portfolio of content marketing/copywriting projects demonstrating your ability
to inform engage inspire audiences. We’re looking for strategic creative thinkers who consider context surrounding any single piece while balancing it with execution making it resonate deeply.
Collaboration communication are key; you'll work across several marketing teams relying on your expertise guidance while owning your own backing up ideas presenting them confidently stakeholders too! Self-motivation is essential in breaking down silos building networks peers helping make best possible outcomes from crafted narratives clear points-of-view distilling information into concise writing—whether video script blog article or e-book!
Your benefits (Only Applicable For UK Based Roles):
Benefits video – https://youtu.be/TCMtTYUUiuU
Comprehensive health dental vision coverage
Work away scheme up-to 10 weeks/year
On-going training professional development
Paid 5 days yearly volunteer through Sage Foundation
Flexible work patterns hybrid working